QUALIATIK is the multimedia project of producer, performer, engineer, and new media artist Arielle Herman. Her feverishly introspective music envelopes the listener in dynamic emotional landscapes that pull a thread from the subconscious and unravel the folds of one’s internal world with a gentle vulnerability. Informed by her academic background in neuroscience and a preoccupation with technology’s role in the evolution of the human brain, QUALIATIK’s work has a distinctly transhumanist edge, with an empathic impulse that frames her inquiry as an incisive exploration of human consciousness. “Ethereal, restless, and bursting with life,” QUALIATIK's work draws a sharp arrow inward, following its path toward the depths of the psyche.
Her passionately DIY, autodidactic approach find her conceptualizing, creating, and executing every aspect of her work with an endless thirst for expression through new forms of media. This includes 3D visual accompaniment for her live show, virtual and augmented reality experiences, interactive computer programs, tattoos, and detailed, elegiac pen drawings that allude to the subconscious nature of her work.
QUALIATIK is the co-founder of NYC-based collective UNSEELIE, and hosts a biweekly DJ Residency at Brookyn DIY venue H0L0, where she features varied DJs and live acts from NYC and touring artists from across the world. She is newly a resident at Rinse FM, serving a firm nod of credibility to her vision as both an artist and a tastemaker. QUALIATIK’s debut record, Discarnate, is due out in May 2019, and she will embark on a lengthy tour in Europe soon after.
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